Finnair Plus has relaunched its loyalty program using Avios as the new currency, aligning with other IAG airlines. The system is now spend-based, awarding Avios and tier points based on the amount paid rather than distance flown. Tier levels include Basic, Silver, Gold, Platinum, and Platinum Lumo, each offering increasing benefits. Members can earn 6 tier points per €1 spent, with multipliers for higher status levels and partner flights. A unique feature allows members to convert Avios into tier points to help upgrade their status. The program also offers flexible membership periods and benefits like Wi-Fi, lounge access, and upgrade vouchers.
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