I keep seeing people act shocked when airlines kill sweet spots or cut partner availability, like AA or Delta should be afraid of losing us.
Honestly, I don’t think they care about most award travelers at all.
We’re not that profitable, our miles are a liability on their books, and most of us aren’t actually switching loyalty over devaluations. Airlines make their real money selling miles to banks, not from people flying ANA or JAL J on partner awards every year.
They’ll happily let a few premium awards exist as bait, but they don’t want millions of people doing it regularly. And they definitely aren’t scared to nuke value if it helps clean up their balance sheet.
Curious if anyone actually disagrees without looking at it purely from a “points maximizer” angle.
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